Social Media Marketing
A powerful tool of communication, social media allows companies to reach their customers where they are, while also characterizing their brands and expanding their customer base. If done correctly, social media marketing can also increase the efficacy of other marketing techniques – including SEO and SEM – by helping build natural links, and drive traffic, awareness, brand recognition and goodwill. If you have been struggling with social media strategy, management, or advertising we can help.
Kayfas Technologies is a Social media marketing company based in Hennur, Bangalore. We help you create your own account in Social Media and also show you the way forward with it. We teach you the importance and advantages of having a social media account.
Unlike Website, Social Media is a two-way communication portal. The content should be developed based on the purpose. The content changes dramatically in two ways.
Below are few differences.
| One-Way Communication | Two-Way Communication | |
|---|---|---|
| Communication Type | Announcement | Conversation |
| Example | Website | Social Media Page |
| Listeners | Unidentified Crowd | Particular group or Individual |
| Response | Little or no response | Quick response |
| Risk | No Risk | High Risk |
| Engagement | No Engagement | Good Engagement |
| Publication | Published only once | Published frequently |
Therefore, having a Website is easy, but keeping a well-organized social media portal is difficult.
What is Social Media Marketing?
Social media marketing, or SMM, is a form of internet marketing that implements various social media networks in order to achieve marketing communication and branding goals. Social media marketing primarily covers activities involving social sharing of content, videos, and images for marketing purposes, as well as paid post.
As we said before, we do not charge for knowledge, but we do charge for service and our expertise. So below are few links if you want to create Social Media accounts yourself.
- How to create Facebook account
- How to create Twitter account
- How to create YouTube account
- How to create LinkedIn account
- How to create Instagram account
But if you would like our service please have a look at our <pricing table>
So, what do we do in social media promotion. Our ideas are similar to landscaping. When an architect receives a land and has been told to do a beautiful layout of a Society, where people love to stay. Similarly, we design the strategies and content based on the vision and mission of the organization. Below are a few characteristics of our strategy and design ideas.
- Maintain brand consistence.
- Continue flow of content.
- 80-20 content clashed.
- Immediate response to customers.
What do we publish?
- One-liners
- Pic videos
- Product/service videos
- Events/testimony clips
